Synchronicity Scents
Synchronicity Scents partners with MMC to create robust packaging for candles
Synchronicity Scents is dynamic home fragrance brand, where nature, wellbeing and spirituality meet. Launching in September 2021 with sustainability as key brand pillar.
The Problem
The candles are glass and fragile to transport. A robust packaging solution which ‘gives back to the earth’ was required.
The Solution
Working closely with the MMC design team, we were able to come up with a space-efficient box solution to house the candle range.
The Results
We’re proud that our mycelium-based packaging is fully home-compostable without the need for chemicals or industrial processing. Instead of just taking from the soil, we’re putting nutrients back into it whilst minimising what goes to landfill. The outer paper sleeve is 100% recyclable.
“ Sustainability is key to our brand ethos, so we partnered with Magical Mushroom Company® ”
“ Sustainability is key to our brand ethos, so we partnered with Magical Mushroom Company® and a shared vision of sustainable mycelium packaging to create the box for the candles. Our hopes for the future of redefining packaging are aligned with the Magical Mushroom Company® ”
Annick Knutsen, founder and CEO of Synchronicity Scents